Early VW Beatle

Click on the picture to Z O O M in.


Click on the picture to Z O O M in.
Madison avenue avenue had a great time with this car. There was a TV commercial in the late 50’s that played simulated “pitches” from the 1949 Auto Show. It highlighted the De Soto, Studebaker, Packard and Hudson and their promises to keep up with what the people want and with fashion. Then the announcer moves to the VW booth and the actor pitches how VW changes for improvements, not for style. In closing a voice over says, “Of all the promises made at the 1949 Auto Show, we at Volkswagen kept ours”.

Follow this link to see the video. VIDEO, click here

This 1956 or so (oval real windows were made from 1953-1956) looks a bit battered but it was still running when I snapped this shot. How would you look if you lived on the street for over 50 years?

© Fred Winograd copyright 2009